Ruth parasol forbes

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I hope to do the same with my own children and extended family and friends, but also through philanthropy as I am fortunate to be able to help others. I am fortunate that my parents were able and willing to step out and support me in setting up my own business. But in every financial plan there needs to be some risk, that stepping out and investing in an idea of yours or someone you think highly of because they are known to you: trustworthy, energetic, problem solvers with initiative and leadership skills. Part of financial discipline is also some risk allocation, it takes money to make money, so that again is the part of what you earn versus save. My businesses interests lie in wealth management, real estate, fintech and investment strategy – all areas that require financial discipline, and guess where I learned that from?! Growing up in the US in an immigrant household, the onus was on saving money: it's not only what you earn but what you save that gives you and your family a more secure future. That ethos, emphasised almost daily by my parents, has carried through to today.

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I was recently asked about my ethos and how I've navigated success and challenges.

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